David Klotz | Graphic Designer | Laser Engraver

SORRY FOR THE INCONVENIENCE SITE IS UNDER CONSTRUCTION

I've created this site to help give a better understanding of my abilities in which I use as instruments in the attempt to achieve visual solutions that are functional, elegant, appropriate, simple, and economical. My abilities solve problems from the simplicity of a business card to the complexity of laser engraving.

To create effective graphics I need to know in depth the perceptual capabilities of my target audience. How the individuals in the audience perceive information. At a few inches as in a book or lasered engraved acrylic, at a few feet as in a package, across the street for a poster, or at very long distance such as a billboard. Will certain color combinations be seen more readily? Does my audience look down or up at my graphic? Should the information be designed differently to be understood from moving vehicles? The Ultimate Goal of my Design is to fit, reach, or accommodate ALL of my target audience.

I have a professional responsibility to be well versed in the spectrum of marks (symbols, pictographs, letter marks, logos, combination marks and trademarks), type, color, vectors, grids, photography and web. With the use of softwares such as Photoshop, Illustrator, Corel Draw, KnockOut, FrontPage, Dreamweaver, Web CEO, and Flash. With the help of theses programs it is still vital to be able to freehand sketche along with themed photography.